LAKRIDS BY BÜLOW I PRESSEN
Stories die wir lieben, von überall auf der Welt
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FEATURED STORIES
The little spheres burst with flavor
"His products start with fresh licorice root that he sweetens and seasons with chocolate, sea salt, coffee, passion fruit, chiles or the juices of currants, cranberries, strawberries or cherries."
More than 50% turnover from exports
"His creations are now sold in 1.500 stores in six different countries, including Germany and Dubai. Before moving into a new market, Johan's team travels to each place to learn about the people and the flavors of the culture."
Travel The World Through These Foods And Drinks
"Nordic countries love their licorice and Lakrids by Bülow from Denmark specializes in luxury licorice wrapped in chocolate and various flavored shells for a milder introduction to the polarizing candy. Founder Johan Bülow thinks that the Scandinavian treat is underappreciated and has been producing a whole spectrum of licorice flavors just outside Copenhagen for more than a decade."
Press inquiries and brand guidelines
For inquiries, contact info@lakridsbybulow.com
Press kit
Get all brand assets, logos and guidelines in one place.
Logo Assets
Logo assets and guidelines
Press photos
Pictures of our founder Johan Bülow, our CEO Fredrik Nilsson and misc.
Brand guidelines
Our brand explained: logos, colors and guidelines.
RECENT COVERAGE
Forbes - May, 2020
Travel The World Through Foods And Drinks
"Nordic countries love their licorice and Lakrids by Bülow from Denmark specializes in luxury licorice wrapped in chocolate and various flavored shells for a milder introduction to the polarizing candy. Founder Johan Bülow thinks that the Scandinavian treat is underappreciated and has been producing a whole spectrum of licorice flavors just outside Copenhagen for more than a decade."
Forbes - Feb, 2020
Flying The New Scandinavian Airlines Flagship A350: Copenhagen To Chicago In Business Class
"The onboard self-serve area, while nothing revolutionary, was stocked with enough unique Scandinavian treats as to be worth a visit. Fans of Danish licorice will be happy to see the canisters of Lakrids by Bülow, for instance."
The New York Times - Feb, 2019
Danish Licorice Ready to Entice
"In Denmark, the confectioner Johan Bulow has achieved some renown for his Lakrids. His products start with fresh licorice root that he sweetens and seasons with chocolate, sea salt, coffee, passion fruit, chiles or the juices of currants, cranberries, strawberries or cherries. The little spheres burst with flavor."
CNN Arabic - Nov, 2018
CBS Sunday Morning - Oct, 2018
"You won't find any of this in the grocery store, however; Lakrids has marketed and packaged itself as a luxury good, sold in small boutiques"